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Destination Canada Tools – Resources and Explorer Quotient

Destination Canada Tools – Resources and Explorer Quotient

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Destination Canada Resources and Explorer Quotient Toolkit provides tourism businesses with valuable insights into why and how different people like to travel. Explorer Quotient goes beyond traditional market research of defining people. It looks deeper at individuals’ personal beliefs, social values and views of the world to learn exactly why different types of travellers seek out entirely different travel experiences.

Destination Canada Resources and Explorer Quotient toolkit.
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